Structure Part 5–Keeping Focused & Nailing the Pitch–Understand Your "Seed Idea"
Welcome to the 5th installation on the topic of structure. As an editor for years, I consider myself somewhat of an expert in spotting and fixing structural problems. Sadly, over the course of doing this many years, I have run into far too many novels that had plot problems that ran so deeply there was no saving the manuscript. Like a building with massive structural flaws, the best course of action was simply implosion. Rebuild. Start from scratch.
I used to try to teach from the perspective of an editor, but I found that my thinking was flawed. Why? Because editors are like building inspectors. We have skills best used on a finished product. We are trained to look for problems. Is that a good skill? Sure. But do building inspectors design buildings? No. Architects do. Architects employ creativity and vision to create a final structure. Hopefully, they will have the necessary skills to create and design a structure that will meet code standards.
Creativity and vision are not enough. Architects need to learn mathematics and physics. They need to understand that a picture window might be real pretty, but if they put that sucker in a load-bearing wall, they won’t pass inspection and that they even risk a fatal collapse.
Aestheticism must align with pragmatism.
This made me step back and learn to become an architect. When it comes to plotting, I hope to teach you guys how to have the creative vision of the designer, but with the practical understanding of an inspector.
In Lesson One, we discussed plot on a micro-scale. Lesson Two we panned back for an aerial shot, and discussed common plot problems that arise from a flawed structure. In Lesson Three we discussed the single most important component to plot, the opposition, and last week I gave you a tested method to make sure your core idea was solid enough to be the foundation for an entire novel.
Today, I’m going to show you how to construct your novel’s core—the log-line. I learned this tactic from NY Times Best-Selling Author Bob Mayer. If you can ever get the opportunity to take his novel writing workshop, please do. It will change your entire career.
So what’s this log-line thingy?
Basically, you should be able to tell someone (an agent) what your story is about in one sentence. That is called the “log-line.” Log-lines are used in Hollywood to pitch movies. In fact, a book that should be in every writer’s library is Save the Cat by Blake Snyder. It’s a book on screenwriting, but every writer can benefit enormously from Snyder’s teaching.
In the world of screenwriting there is a tenet, “Give me the same, but different.” This axiom still holds true when it comes to novels. Our story cannot go so far off the deep end that readers cannot relate, but yet our story needs to be different enough that people don’t just think it’s a retread. We as writers have to negotiate this fine balance of same but different, and that is no easy task.
So let’s look at components of a great log-line:
Great log-lines are short and clear. I cannot tell you how many writers I talk to and I ask, “So what’s your book about?” and they take off rambling for the next ten minutes. Often why writers are so terrified of the pitch session is that they cannot clearly state what their book is about in three sentences or less.
Here is a little insider information. When we cannot whittle our entire story into three sentences that is a clear sign to agents and editors that our story is structurally flawed. Not always, but more often than not. Your goal should be ONE sentence. What is your story about?
A good log-line is ironic. Irony gets attention and hooks interest. Here’s an example:
The Green Mile is about the lives of guards on death row leading up to the execution of a black man accused of rape and child murder who has the power of faith healing.
What can be more ironic than a murderer having the power of healing? Think of the complex emotions that one sentence evokes, the moral complications that we just know are going to blossom out of the “seed idea.”
A good log-line is emotionally intriguing.
A good log-line tells the entire story. Like a movie, you can almost see the entire story play out in your head.
During a preview tour, a theme park suffers a major power breakdown that allows its cloned dinosaur exhibits to run amok.
Didn’t you just see the entire movie play out in your head with that ONE sentence? Apparently Steven Spielberg did, too and that’s why he took Michael Crichton’s novel Jurassic Park and made it into a blockbuster movie.
A good log-line will interest potential readers.
Good log-lines exude inherent conflict. Conflict is interesting. Blake Snyder talks about taking his log-line with him to Starbucks and asking strangers what they thought about his idea. This is a great exercise for your novel. Pitch to friends, family, and even total strangers and watch their reaction. Did their eyes glaze over? Did the smile seem polite or forced? If you can boil your book down into one sentence that generates excitement for the regular person, then you know you are on a solid path for your novel.
Yet, if your potential audience looks confused or bored or lost, then you know it is time to go back to the drawing board. But the good news is this; you just have to fix ONE sentence. You don’t have to go rewrite, revise a novel that is confusing, convoluted, boring, arcane, ridiculous, etc.
Think of your one sentence as your scale-model or your prototype. If the prototype doesn’t generate excitement and interest, it is unlikely the real thing will succeed. So revise the prototype until you find something that gets the future audience genuinely excited.
You Have Your Log-Line. Now What?
Your log-line is the core idea of your story. This will be the beacon of light in the darkness so you always know where the shore is versus the open sea. This sentence will keep you grounded in the original story you wanted to tell and keep you from prancing down bunny trails.
Bob Mayer taught me this tactic years ago and it WORKS. Back when I ran a novel writing critique group, every participant was required to tell what their story was about in ONE sentence before we ever started plotting. If the writer wandered too far off track, then we as his teammates knew to do one of two things. 1) Assist the writer in changing the plot to get him back on track. Remember the core idea. Or 2) Change the original idea.
The Fear Factor
Fear is probably the most common emotion shared by writers. The newer we are the more fear we will feel. A side-effect of fear is to emotionally distance from the source of our discomfort. The log-line will help you spot that emotional distancing and root it out early.
I have seen two behaviors in all my time working with writers. Either a writer will wander off down the daffodil trail because he is afraid he lacks the skills to tell the story laid out in the log-line, OR the writer will water down the log-line to begin with. Through future plotting the writer will realize hidden strength…then he can go revise the plotting or revise the log-line.
The best way to learn how to write log-lines is to go look at the IMDB. Look up your favorite movies and see how they are described. You can even look up movies that bombed and very often see the log-line was weak and the movie was doomed from the start. Look up movies similar to the story you are writing. Look up movies similar to the story you want to tell.
Solid novel log-lines will have 1) your protagonist 2) active verb 3) active goal 4) antagonist 5) stakes.
Here is a log-line I wrote for Michael Crichton’s Prey.
An out-of-work computer programmer (protagonist) must uncover (active verb) the secrets his wife is keeping in order to destroy (active goal) the nano-robotic threat (antagonist) to human-kind’s existence (stakes).
Hopefully you can see how this log-line meets all the criteria I set out earlier.
This log-line is ironic. An out-of-work programmer will uncover the robotic threat.
It’s emotionally intriguing. The main gatekeeper to the problem is his wife. This spells logistical and emotional complication to me.
It will interest potential readers. Considering it was a best-seller, I think Crichton did well.
So here is an exercise. See if you can state your novel in one sentence. It will not only help add clarity to your writing and keep you on track, but when it comes time to pitch an agent, you will be well-prepared and ready to knock it out of the park. Practice on your favorite movies and books. Work those log-line muscles! If you want more help and need guidance with your log-line, you happen to be in luck. WANA International’s talented Marcy Kennedy will be teaching Story in a Sentence–Creating Your Log-Line.
Marcy will walk you through how to write a great log-line and then help you shape and hone your own so you will be agent ready. This is a WONDERFUL class to take for those of you who are going to do NaNoWriMo. A log-line will help you stay on track and lay the bones for that 50K words to one day be a successful novel. Marcy’s class is only $40, and the time she will save you in revisions will be priceless.
So, what are some problems you might be having? Do you find you wander too far off your original idea? What are your struggles with remaining focused?
I LOVE hearing from you!
To prove it and show my love, for the month of October, everyone who leaves a comment I will put your name in a hat. If you comment and link back to my blog on your blog, you get your name in the hat twice. If you leave a comment, and link back to my blog, and mention my book We Are Not Alone in your blog…you get your name in the hat THREE times. What do you win? The unvarnished truth from yours truly.
I will pick a winner once a month and it will be a critique of the first 20 pages of your novel, or your query letter, or your synopsis (5 pages or less).
And also, winners have a limited time to claim the prize, because what’s happening is there are actually quite a few people who never claim the critique, so I never know if the spam folder ate it or to look for it and then people miss out. I will also give my corporate e-mail to insure we connect and I will only have a week to return the 20 page edit.
Winner from September of 20 page critique is Sharon Leigh Hughson. Please send your 5000 word Word document to kristen at WANA intl don com.
At the end of October I will pick a winner for the monthly prize. Good luck!
I also hope you pick up copies of my best-selling books We Are Not Alone–The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer . And both are recommended by the hottest agents and biggest authors in the biz. My methods teach you how to make building your author platform FUN. Build a platform and still have time left to write great books.