Mar 30 2015
I’m finally home from speaking in Pennsylvania. Was honored to keynote for The Write Stuff Conference and super sad to leave. I get so attached to the writers and miss them when I have to go. Their passion, imagination and enthusiasm never fails to inspire me. I’d keep them and collect them in my basement …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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