Category: Blogging

SEO: The Key to Working Smarter not Harder

Today, we are going to talk a little about search engines, how they work, and ways we can make our content work harder so we don’t have to.

Why I hate blogging…but do it anyway

blogging

No, this is not Kristen having a breakdown. She’s on a boat having fun. This is Cait, talking about why I hate blogging as much as I hate downward-facing dog in yoga. So, if I hate blogging, why do I do it? What’s more, why do I do it to Kristen’s exacting standards? Well, partly …

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Back to School: Why Great Papers, Essays, and Blogs Need Outlines

papers, writing, blogs

First of all, I’d like to dedicate this blog post to Mrs. Barbara Bender who taught my high school sophomore year American Literature class. It wasn’t that the reading selections were all that riveting, or that we had any kind of “Oh, Captain, my captain,” kind of moments. What made the class so pivotal in …

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Platform: What IS It? Why Do Writers Need One?

A platform offers major advantage when it comes to selling books. Before social media, non-fiction authors had an edge. These authors already had an existing audience by the time their books were ready for sale. Novelists, conversely, found themselves relying on a lot of pure luck, prayer, and alignment of the stars. The fiction author …

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Writing EXPOSURE—Gamble or Grift?

Writing exposure. A phrase that makes my left eye twitch. For over a decade, many writers have been killing themselves (and their careers) believing a lie, an illusion, and a flat out SCAM. Countless writers have been giving their best to launch their brand and their career, trusting those who claimed to be helping them…doing them a …

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