Tag: book reviews

Book Reviews: Why They Matter SO Much

Book reviews are not about author egos. Reviews are a matter of life and death, survival in an absurdly overcrowded marketplace.

5 Ways to Make a Blogger Want to Stab Us in the Face

Lately, I have been getting a ton of emails from hopeful writers wanting me to write reviews of their books on my blog. Somehow, somewhere I ended up on some marketing guru’s “list” and if I find out who it is, it will not be a good day for that person since they are charging …

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Consumer Power, Author Responsibility & Why Book Reviews MATTER

Today we’re going to talk about reviews. I believe most folks have come to mistakenly assume that reviews are kind of this “extra” nicety that isn’t directly relevant to the author beyond ego and that’s patently false especially in the digital age where we writers live and die by algorithms.

How to Win Some Blogger Love–Scoring the Book Review, Guest Post or Interview

The world is changing faster than any of us can keep up, and publishing is certainly not immune. Yet, one constant remains. There are only two ways to sell lots of books—good book and word of mouth. Period. Book trailer, bookmarks, giveaways, and flare are fun, but are certainly not major drivers of book sales. …

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Bookstores are Closing & Amazon is Expanding–Want a Sure Bet in an Uncertain Future?

As many of you already know, historically, novelists have endured a mind-numbing failure rate. Even up to 2007, traditionally published novelists only had a 1 in 9 chance of ever seeing a second book in print. Most writers failed to sell through their print run (per BEA statistics) and had to return to the day …

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