Mar 04 2013
You want to know my favorite part about the new publishing paradigm? It allows us to fail. I know you might think I’m crazy, but failure is the most vital ingredient to success. When I was researching for my new book, I studied the Wright Brothers and this is a story I feel every writer …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
More info →
