Aug 03 2012
Many of you know about #MyWANA. I started this hashtag for a number of reasons. First, I felt that Twitter was far too full of spam. People needed a place where they could just talk to people and make new friends. Writing is a very lonely business and originally #MyWANA was a place that, when …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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