Sep 06 2017
It’s Squatter’s Rights Wednesday, which today means, not just me, Cait Reynolds, but also Kim Alexander! Today, we begin by not only sharing the obligatory Denny Basenji picture, but also ONION! Because who doesn’t need more Onion in their lives? RIGHT? Kim recently came to visit me (okay, she came to visit her brother, but …
Aug 21 2017
It’s back to school for everyone – not just kids. Vacation’s over. Fun’s over…or maybe the fun is just beginning. This fall, W.A.N.A. is back with new classes, new instructors, and lots of exciting announcements coming up. Bookmark W.A.N.A. and make sure to subscribe to my blog to stay up-to-date with all the news! Don’t forget …
Jun 19 2014
I’m here to teach how to write a commercial product, which is something consumers want to…consume. Code for “buy.” Just because we are creating something commercial doesn’t mean it is less-than or “not” art.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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