Lisa, thank you so much for this insightful article. I’m only guilty of one thing up there. I have two Author pages, but only because I have two pen names. One, Lady Blade, already had a community specific following: BDSM and has been around since 2003. She’s known *only* for those types of works and I plan to keep it that way. Margaret Taylor, my new one – and the one that released both her novels this weekend – is my Paranormal/Sci-Fi self. I’ve spent the last couple of months being very active on both Twitter and FB but as a “get to know me peeps” and I must say my marketing strategy of “giving away virtual cookies” is paying off, a bit. My books just came out, yesterday, and being new, I didn’t expect them to skyrocket, but I am pleased with what I’m seeing so far.

And you’re right. I have more fun – get more pleasure – out of talking to people verses straight promotions. Don’t get me wrong, I do promote – when I have something to promote (like now) – but I also endeavor not to spam. I comment to my fellow Authors, I share links/pictures and so on and like posts and comments from others.

It does work!

A very good point. Thank you. Perhaps I shall take a gander at some Fb pages by children’s author’s that I admire.