Jun 25 2014
What is a “friend?” That’s a good question. One of my personal peeves about The Modern Age, is that English is a very rich language and too often words are employed as a synonym when they aren’t. A HUGE bugaboo? A 13 year-old girl cannot be mature unless maybe she survived a concentration camp or …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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