Mar 09 2015
Which is more important? Plot or character? Though an interesting discussion—sort of like, Could Ronda Rousey take a Klingon with only her bare hands?—it isn’t really a useful discussion for anything other than fun. To write great fiction, we need both. Plot and characters work together. One arc drives the other much like one cog …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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