Mar 15 2017
Last time, we talked about the core antagonist or as I like to call it, the Big Boss Troublemaker. The BBT is responsible for creating the core story problem in need of being solved and we will continue our discussion on the BBT and different types of antagonists later. But before we do that, I …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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