Comments on: The Evolution & Devolution of Sales: Why Your Books Aren’t Selling

By: Targeting Readers: Audiences Have Evolved & So Should Marketing - Kristen Lamb

Tue, 24 Jul 2018 15:52:39 +0000

[…] I’ve spent the last several posts working to make ‘sales’—which is pretty critical to success—far less icky. It doesn’t need to be icky at all, actually. […]

By: Top Picks Thursday! For Writers & Readers 07-19-2018 | The Author Chronicles

Thu, 19 Jul 2018 17:06:01 +0000

[…] Marketing takes on many different forms. Jami Gold discusses unique codes for ebook in-person giveaways, Nate Hoffelder guides us through author swag to sell or give away, Judith Briles has 12 tips for marketing on the web, Jodee Blanco shares speaking tips for authors, and Kristen Lamb decodes why your books aren’t selling. […]

By: Author Newsletters: The Good, the Bad & the PLEASE JUST STOP! - Kristen Lamb

Author Newsletters: The Good, the Bad & the PLEASE JUST STOP! - Kristen Lamb — Wed, 18 Jul 2018 19:10:29 +0000

[…] The Evolution & Devolution of Sales: Why Your Books Aren’t Selling […]

By: Kristen Lamb

Kristen Lamb — Tue, 17 Jul 2018 21:19:01 +0000

In reply to Brian Pope. Probably, LOL.

By: Brian Pope

Brian Pope — Mon, 16 Jul 2018 19:52:05 +0000

Kristen Lamb was not only recently turned down for jury duty; she was also flagged as an unacceptable candidate for all future opportunities. Apparently someone at the local courthouse heard her muttering something about “knife wounds large and deep enough to cause bleedout within three minutes.”

By: Icy Sedgwick

Icy Sedgwick — Mon, 16 Jul 2018 11:36:02 +0000

I reframed my thinking so that I’m not trying to sell books, I’m trying to entertain readers. If they forget about those unpaid parking tickets, that ridiculous queue in the post office, or the fact their team lost the World Cup, just for half an hour while they read my book, then I’ve done my job. It’s easier to put a slice of escapism in front of someone than it is to sell a book because the solution is immediately apparent, not what it’ll do for me. Oh, the altruism.

By: Kelley L Griffin

Kelley L Griffin — Sun, 15 Jul 2018 11:14:35 +0000

Kristen,
As always, your timing in my world is impeccable. Thank you for always shooting straight, making us laugh and teaching us in the process. I’m grateful!

By: Deborah

Deborah — Sun, 15 Jul 2018 09:55:12 +0000

Excellent post, Kristen. Sales scared me until you cut the crap from the truth today. Everyone needs sales. Trust and problem-solving will be my new mantras from now on.

By: Debbie Johansson

Debbie Johansson — Sun, 15 Jul 2018 06:42:29 +0000

In reply to Kristen Lamb.

Thanks for this explanation Kristen on how to use fan pages compared to ‘normal’ pages on Facebook. This will come in handy for when I need to create a fan page.

At the moment though, I’m struggling to have 100 friends on my ‘normal’ page, let alone 1,000. 😉 That’s because I need to spend more time on Facebook and feel uncomfortable about sending friend requests to people I don’t really know, even though we may have friends in common.

I’m just wondering if you have less than 1,000 followers and have a book out, should you still create a fan page or just stick to making more friends on your ‘normal’ page until you have more books out?

By: J.Q. Rose

J.Q. Rose — Sat, 14 Jul 2018 19:00:32 +0000

I actually wanted to stand up and cheer at the idea of having a New York Times Best WRITING list! Right on. I know, I know, I need to develop know and trust with readers, but I wish they'd hurry up and trust me so I could sell them my books for Pete's sake. Love your crazy humor. Thanks for the post. JQ Rose