May 06 2015
Writers must understand structure if they hope to be successful. Yes, it might take five years to finish the first novel, but if we land a three book deal, we don’t have 15 years to turn in our books. Also, in the new paradigm of publishing, writers who produce more content have greater odds of making …
Apr 09 2015
Today we are going to talk about a somewhat touchy subject. The pen name. Before anyone gets in a fluff, understand two things. First, I’m on your side. Secondly, this is only a decision you can make. My goal here is to make sure you guys are making educated business decisions. Thus, I won’t stop …
Dec 18 2014
All right, it’s about to be a brand new year and many of you are wanting to finally see your books published. ROCK ON! But, I am the friend who will tell you if there is toilet paper hanging out of your pants. Writing isn’t all glitter and unicorns and I want to warn you …
Sep 16 2014
When Hubby was at a corporate job, every office worker had a kid selling something through their dealer (the poor parent who probably still suffers peanut cluster flashbacks). One year, we had so many Girl Scout cookies I banned Hubby from answering the door. He was helpless in the face of a cute kid. Between everything bought from family, the office and our front door? We were staring down the barrel of a second mortgage.
Sep 05 2014
I’m an extremely loyal person. For years, I refused to let go of certain childhood friends even though they consistently made epically DUMB life decisions. I kept believing I could “help.” What happened? EPIC STUPIDITY rubbed off on ME. I had to break away. I wouldn’t change them, they were changing ME (and not for the better).
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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