Summer ON DEMAND SALE! BRAND BOSS! When YOUR NAME Alone Can Sell
Class: ON DEMAND Brand Boss: When Your Name Alone Can Sell
Instructor: Kristen Lamb
Regular Price: $55 USD Standard
SALE PRICE: $35 USD Standard
Where: W.A.N.A. Digital Classroom
When: From YOUR Computer
LEARN TO BE A BRAND BOSS!
All authors need a brand, so this class teaches how to locate and cultivate your audience into passionate fans who BUY YOUR BOOKS!
How can you grow your platform and turn your name alone into a bankable asset? Not as hard as you might have been led to believe.
You DO NOT need to be a tech guru/mega-high-pressure-sales person to excel at this. In fact, best you aren't.
Yet, the reality is that in the digital age of commerce, consumers rely on brands more than ever in human history. They're overwhelmed and we can help them out….by finding US.
Consumers (which is code for readers) buy from who they know, like and trust. In a sea of infinite choices a powerful NAME is a tremendous asset.
Can you say "James Patterson"?
The single largest challenge all writers face in the digital age is discoverability and connecting with our audience is a challenge but nothing we can't handle.
This class will address:
What is a brand? How to make one uniquely your own.
How to BE YOU! You're a writer, not an insurance salesman!
Harness your imagination & creativity for better results (No one likes SPAM, so don't serve it!).
How to use this information to locate, engage and cultivate an audience.
Myths about exposure.
Common scams that will wreck your brand and earning ability.
Why most promotion is a waste of money.
A list of expensive and not-so-bright ideas for reaching readers.
Knowing when and HOW to promote.
Overall this class is about working smarter not harder. This class is to teach you to think strategically so all energy is focused. Sure, we have to hustle, but why not hustle and there be an AUTHENTIC PAYDAY for all that hard work?
GOLD LEVEL AVAILABLE: This is you working with me (Kristen Lamb) for 90 minutes building, defining, refining your brand and putting together a PLAN! Time is money and professional consulting saves BOTH.
****A FREE recording is included with purchase of this class.
About the Instructor
Kristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer. She’s just released her highly acclaimed debut mystery-thriller The Devil’s Dance.
Kristen has written over twelve hundred blogs and her site was recognized by Writer’s Digest Magazineas one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.
We are sorry but registration for this event is now closed.
if you would like to know if spaces are still available.
International Association of Professional Writers & Editors
About Kristen Lamb
Kristen Lamb is a #1 best-selling author, international speaker, blogger, and branding Jedi who briefly dated Cthuhlu freshman year. (They broke up—Cthulhu was a bit “clingy,” and Kristen didn’t realize that a “long distance” relationship really meant inter-dimensional travel.)
Her highly acclaimed mystery thriller, The Devil’s Dance, is in no way related to the amount of true crime podcasts or tv shows she consumes. Also, no animals (other than maybe some chocolate bunnies) were harmed in the creation of her new horror anthology---written in the tradition of Alfred Hitchcock and Black Mirror---WTH Did I Just Read?
She’s the creator of the perennial branding and social media guide book, Rise of the Machines–Human Authors in a Digital World. Additionally, she is the author of the #1 best-selling books We Are Not Alone–The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer.
When she’s not on the road speaking at conferences or teaching online writing seminars, she is rescuing kittens and bringing coffee to the guys in the NSA van parked in front of her house.
Writer, kitten-rescuer, and NSA subject since 2005.
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