Jul 25 2013
Characters were talking to each other with no conflict, no scene goal. Melodrama filled in the gaps. Characters were psychologically inconsistent and half I would have recommended seek therapy and get medication. Their emotions were all over, namely to manufacture tension that couldn’t be created any other way (because no core story problem/antagonist).
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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