Dec 12 2018
Embrace the inner psychopath. If I could only teach ONE ‘trick’ for writing great stories, it would be this: The moral codes that make us excellent citizens make us terrible writers. We have to remember the rules change when dealing in the realms of imagination. Fiction is NOT life, rather it is an imitation of life. …
Mar 23 2015
To write great stories, we have to channel some sadism. The relationship between author and audience is actually pretty toxic, but it’s the only “toxic” relationship that’s GOOD for people. We throw a rock in sanity and readers want more.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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