Oct 17 2016
When we begin this dream of writing, there are a number of hurdles we must pass if we hope to become successful. Some of those obstacles are on the outside, yet many are internal battles. If we waste precious energy fretting over the things we have no way to change? That’s valuable creative energy that can be focused on what’s within the domain of our responsibility.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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