Tag: Jonah Lehrer

Lance Armstrong & Jonah Lehrer–What are We Willing to Do to Win?

When it comes down to it, most of us want to be winners. We like being #1, and it is very human to want the adoration and attention that goes with being the best. Face it, we admire winners. The world pauses for the Olympics, football games, the World Cup, and the Tour de France. …

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