Authors of the Digital Age–What It Takes to Be a Real Author CEO
I do a lot of reading of other blogs, particularly blogs that aren’t about writing. I think this keeps my information fresh. As many of you might know, financial blogger Steve Tobak is one of my favorites, and he regularly inspires my writing.
This past week he had a neat post What It Takes to Be a Real CEO, and there were so many of the principles that applied to being a Digital Age Author. We are now Author CEOs, no matter what path we take. So what does it take to be a REAL Author CEO?
Passion for Work
We must have a passion for writing and a willingness to work hard. To be blunt, being a professional writer is a lot of HARD work. Writers are CEO of a company of one, and many times our writing work is on top of a day job, family, children, and other responsibilities. Going pro isn’t all floating around on a unicorn cloud hanging out with the muse.
All professional authors have to read, learn the craft, make work count, finish the books, and be ruthless and relentless in our edits until the work is complete. We have to build a platform, promote, keep up with taxes, accounting, deductions, receipts, spending, write-offs, mailing lists, etc.
This means we need to get up earlier and stay up later than most people, and we will have to sacrifice a lot. This is why we need passion. Passion takes the sting out of sacrifice. While others are whining, we are working.
Relentless Pursuit of the Dream, Even When Others Think You’re Nuts
In the beginning, this is particularly important. No one will take you seriously. Accept it and sally forth. Brush the dust from your feet.
Others want us to fail, because if we succeed, then we are proof success is a choice. Others will resent us because they want to believe they aren’t in control of their futures. They want to keep their victim mentality because it’s safe and absolves them of personal responsibility for their own futures.
Courage in the Face of Adversity
The new paradigm is changing and can be just as scary as the old one. Those who choose a traditional path know the odds of finding an agent and landing a publishing deal are not the best. Most writers who query will fail.
When it comes to a non-traditional path, we have to learn so many new things and wear frightening and unfamiliar hats. Again, the odds are better, but competition is staggering, discoverability is a growing nightmare, and the workload is daunting to even the best of us. But, we must have the courage to do what scares us if we want the dream.
There will be setbacks, and again, there is a lot of hard work ahead. When writers complain that all they want to do is write, I understand. I wish all I had to do is write books, too. Would be much easier. But that isn’t reality and we have a lot of other non-writing work that needs to be done every single day.
One foot in front of the other day after day. We must hold fast to the idea that days become weeks, weeks become months and months become years. We are what we do. Behaviors become habits, habits become character and character becomes destiny.
Willingness to Do Other Jobs that Aren’t Writing
The competition is steep. If we want to stand apart from the crowd, then we need to be willing to do what others won’t. We can’t have everything. This job involves sacrifice.
I’ve had one date night with my husband in a year and a half. Instead of a night on the town, we play XBox together for an hour each evening because it costs less time (I need) and money (we definitely need). I blog 5 days a week here, once a week for my city and once a week for SocialIn (29 major cities) all different content because I am sowing seeds for success.
I run a full-time family business, I tweet, I FB, I write books, teach, travel, speak, and write fiction as well. I give this job all I have, and it has a price. I work 14 hour days, 6 days a week, and I don’t get a lot of days off. I don’t watch a lot of television. I see a mall three times a year, and only when my shoes wear out so much they are no longer wearable. Don’t ask me about the laundry or my closets and yes, my Christmas tree is STILL up. Apparently after Valentines Day, Christmas Trees transform into Bogan Trees.
***Bogan is a word for “white trash” in Australia *waves to Cole Vassiliou* :D***
But all of it is worth it because I love my job and am willing to give up the extra stuff to do what I love.
Determinedness to Overcome Never-Ending Obstacles
New level, new devil. It will never get easier, only different. We grow in some areas, cheer 5 minutes then find ourselves tipped head-first again into alien territory. Goes with the job.
Last year, we had someone working for us who was very integral to our family business up and quit with no notice. We nearly lost the business and it cost months of doing double-duty and calling every favor I could to salvage and rebuild. I am better and stronger for it, and though it seriously sucked at the time, I wouldn’t trade it for the world.
Our job will always have obstacles, often BIGGER obstacles. Get used to it, expect it and train for it. It will toughen you for the next level.
The Ability to Make Smart High-Risk Decisions
As the paradigm shifts we have to be educated to make the best decision for our career. Yes, I am a fan of non-traditional publishing, but it fits what I write. I support all authors, no matter the path. I merely want it to be the path that’s best for YOU. Indies will all think traditional authors are taking a risk going with big publishing. Traditionals will generally feel indies are insane going it alone.
Again, it depends on preparation and the author. Publishing is now no longer a One Size Fits All Snuggie, but no path is a panacea, either. All decisions carry risk and we need to educate ourselves, be honest, and then DECIDE. Choose a path, then give it all you have.
What are your thoughts? Opinions? Experiences? What have you had to sacrifice to live the writing dream? Do you have friends and family who sabotage or give you a hard time? What kind of push-back have you been through? How did you triumph or are you still struggling?
I love hearing from you!
To prove it and show my love, for the month of April, everyone who leaves a comment I will put your name in a hat. If you comment and link back to my blog on your blog, you get your name in the hat twice. If you leave a comment, and link back to my blog, and mention my book We Are Not Alone in your blog…you get your name in the hat THREE times. What do you win? The unvarnished truth from yours truly.
I will pick a winner once a month and it will be a critique of the first 20 pages of your novel, or your query letter, or your synopsis (5 pages or less).
And also, winners have a limited time to claim the prize, because what’s happening is there are actually quite a few people who never claim the critique, so I never know if the spam folder ate it or to look for it and then people miss out. I will also give my corporate e-mail to insure we connect and I will only have a week to return the 20 page edit.
At the end of April I will pick a winner for the monthly prize. Good luck!