Jul 31 2017
I am a sucker for a strong female character and these gun-wielding, sword-swinging gals are skyrocketing in popularity both in books and film. 2017 has served up both Wonder Woman and Atomic Blonde, two characters who are as different as Amarillo and the moon, and this has given me a lot of food for thought. …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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