May 15 2017
Today I have a guest post from my lovely, yet ruthless editor Cait Reynolds and she is here to talk about an important topic, particularly for those in the romance genre. Yes, I am an expert at a lot of things, but shifters? I am deferring to Cait. She is hard, brutal, but really excellent …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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