Dec 20 2012
Thank you Hypervocal for this week’s forecast. It is December 20th! Technically, this is our last day, folks, so I figured I’d squeeze in one final blog. If the Mayans are indeed correct about this being the end of the world, then I have good news and bad news. Good news is I don’t have …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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