Nov 18 2019
Much of what goes into forming villains that gets underneath the audience’s skin is to understand—really understand our story—make sure it is strong enough and then search out those pain points that will likely exist in our readers. That’s how to know what variety of evil will unravel them the most.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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