Mar 08 2017
What really makes a great story? I read an insane amount and always have, but it really wasn’t until I decided to go pro that I began looking at books very differently. Why were some books so utterly forgettable and others? I couldn’t get out of my head. What made the difference? Why do I …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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