Aug 27 2012
Today we are going to talk about character, but I want you guys to breathe and relax. Give yourselves permission to not know everything. Art is not one of those things that we take a few lessons and “graduate” as experts. True artists never stop learning. We read, take classes, and always push ourselves to …
Mar 05 2012
Today, we are going to talk a bit about failure. All writers who dare to dream seem to have this same fear–FAILURE. It can seem larger than life and everything fades away in the face of this looming beast. I want to let you in on a little secret. For many years I was the …
Dec 09 2011
The Spawn & Johnny Pocket playing with Roo-Bee (old, grouchy cat–A.K.A. Dust-Ruffle Troll) under the door. My father loved to spin yarns and tell jokes, and one of my favorite jokes of his was the one about the twins. One was a pessimist and the other was an optimist. As my father told it… Scientists …
Nov 04 2011
Ah, November. National Novel Writing Month. I can almost smell the fresh office supplies, the hint of double espresso and sugar drifting on the wind. The beginning of November is full of hope, promise and inspiration, but by week two? ….yeah. I have been running a series on structure and sure structure has the obvious …
Sep 19 2011
Social media is an amazing tool and it is a wonderful time to be a writer, but, I am going to point out the pink elephant in the room. We still have to write a darn good book. If we don’t write a darn good book, then no amount of promotion can help us. Sorry. …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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