Dec 04 2019
The only remaining way to sell books off the Internet (unplugged) is through the quality of the story. Problem is, when I began as an editor almost twenty years ago, the samples I received were trying to pass a NY gatekeeper. Now? Most wouldn’t pass 7th grade English.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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