Category: Publishing

How to Create YOUR Audience: Identify, Connect, Convert

How can we connect to an audience (readers) who will love our stories enough to buy, support and spread the word? This is the ever-present challenge on every author’s mind. If it isn’t, then it should be.

Help! I Think I am Having a Mid-Write Crisis!

We are storytellers! While we will never be out of a job, this doesn’t mean we get a pass to do our job the exact same way forever.

Book Reviews: Why They Matter SO Much

Book reviews are not about author egos. Reviews are a matter of life and death, survival in an absurdly overcrowded marketplace.

What Do You Call a Writer Who Never Reads?

What do we call a writer who doesn’t read? Is it even possible to be a good writer without also being a prolific reader?

To the Pain: Is Writing a Career or a Hobby?

Pain is simply part of life. We have little control over most of what happens to us. This is true in life and in publishing.