Aug 06 2012
Happy Monday! Okay, since I have a LOT more responsibilities on my plate, I am, once again, working on brevity. *sounds of cheering* I love teaching you guys and talking to you, but there just are not enough hours in the day to accomplish all I want to do. Also, I have yet to locate …
Apr 16 2012
Want to know the secret to success? Quitting. Yes, you heard me correctly. And, if you’re a creative professional, it is in your interest to learn to get really good at quitting. Maybe you’ve felt like a loser or a failure, that your dream to make a living with your art was a fool’s …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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