Branding, at least for authors, is a relatively new concept. Selling books was SO much ‘easier’ before the digital age, when life ran at a comparable snail-hooked-on-Valium pace. Or it at least seems that way.
Jan 10 2022
Psychology of Selling: Understanding the Consumer
When we appreciate that our goal isn’t a race to the bottom of who can give away the most for free or almost free, that is liberating.
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Dec 30 2021
CHANGE: A Simple Formula for the Life You WANT
So help me if I read one more motivational book written by someone who can afford STAFF shame regular working people for not using their time wisely? I WILL have a book burning.
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Dec 10 2021
Talk is Cheap: Harness the True Power of Dialogue
We can use ‘talk’ to inform, disrupt, distract, enlighten, or even misdirect. Thus, today, I’d like for us to explore the purpose of dialogue.
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Nov 19 2021
Dune, Dialogue, Wishing Sand Worms Would Kill Me
Dune…desert planet…no dialogue. Before we plunge ahead in our ‘sit-still’ suits, I promise to work very hard to avoid any ‘spoiler alerts.’ Though, in my defense, this story has been around since disco was cool.
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Best Website for Writers 2020
Featured Books
Rise of the Machines—Human Authors in a Digital Age
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
More info →Buy This Book Online
About Kristen Lamb
Kristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer. She’s just released her highly acclaimed debut mystery-thriller The Devil’s Dance.
Kristen has written over twelve hundred blogs and her site was recognized by Writer’s Digest Magazine as one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.
