Aug 20 2019
The pitch is critical for book sales because it connects the consumer (reader) with our work. Sales is always, ALWAYS about the customer, and the essence of all sales is that it solves some sort of problem for the buyer. Books solve problems. Which one does yours solve? How? Why your book?
Jul 15 2019
Without gatekeepers, we may have hit a point where self-publishing could start doing irreparable harm to our industry. A ‘bad book’ from 1999 is not the same creature as the ‘bad book’ of 2019.
Jun 26 2019
When your fiction is crafted properly, readers will beg for your book to end…and then be depressed when it finally does.
May 07 2019
Bad people make better stories. Why? Because I cannot say this enough, ‘Fiction is about one thing and one thing only—PROBLEMS.’ Who better to create a lot of problems than damaged, broken, unlikable, foolish and possibly even unredeemable human beings? ***I use the term ‘human beings’ for all characters because aliens, otherworldly beings, and any …
May 02 2019
We all make mistakes, especially when learning anything new. Writing is not immune to process. Contrary to popular belief, writing great stories is HARD. It takes time, devotion, training, mentorship, blood, sacrifice and the willingness to make a ton of mistakes. This means countless hours and probably years of practice (which also means writing a …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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Kristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer. She’s just released her highly acclaimed debut mystery-thriller The Devil’s Dance.
Kristen has written over twelve hundred blogs and her site was recognized by Writer’s Digest Magazine as one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.
