May 29 2013
There’s a reason your Facebook page isn’t doing well. Don’t blame edge rank. Don’t blame the Zuck. If you go canoeing on Lake Superior without a paddle you’re… well, we know how that ends. Superior is a big a$$ lake that changes its mood without warning, you’re competing with giant ships and freighters on the radar and all you’re doing is waving your arms in the air. You know what the little boats do to navigate a big lake? They stick together! WANAs stick together.
May 28 2013
We can feed our kids once a week and they remain alive. Probably a super bad idea. We don’t have to play with our kids or even talk to our spouse. Yet, how healthy will kids, pets, family and marriages be if we only do the bare minimum to sustain life? Our brand is the same. Our author CAREER is the same.
May 24 2013
My father’s side of the family (the Lamonts) fought the English from the Highlands of Scotland, then high-tailed it to America after the clan they’d aligned with to kick some English butt betrayed them and allied with the enemy. Most of the Lamonts were killed, but a few were at sea…probably trying to woo hot Viking women. Anyway, once in America, the Lamonts (now LAMBS) served in the Revolutionary War, the Civil War and on and on.
May 23 2013
In a world that has an increasingly shorter attention span, we must stand apart from the crowd. As writers, we are artists thus we have the power to create art in our work, not just some tired copy of something else. Be different. Be excellent. Put in that extra effort to stand apart from everything else.
May 22 2013
We talk a lot here about writing, social media, and the changes in the publishing paradigm. Sometimes, it can feel like we are strapped to Hell’s Tilt-A-Whirl. We are artists and need to create, yet at the same time, we also have to appreciate that this is also a business…a business that changes its mind more than my mother trying to pick a place to eat (that’s A LOT).
Best Website for Writers 2020
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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Kristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer. She’s just released her highly acclaimed debut mystery-thriller The Devil’s Dance.
Kristen has written over twelve hundred blogs and her site was recognized by Writer’s Digest Magazine as one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.
