May 02 2019
We all make mistakes, especially when learning anything new. Writing is not immune to process. Contrary to popular belief, writing great stories is HARD. It takes time, devotion, training, mentorship, blood, sacrifice and the willingness to make a ton of mistakes. This means countless hours and probably years of practice (which also means writing a …
Sep 19 2018
Recently I blogged about the log-line, how it’s an incredible diagnostic tool for spotting flaws in a story idea. The brilliance of the log-line is the simplicity. As an editor/writing coach, I can zero in on a story’s every strength and spot every flaw with a single glance at the log-line. How? Because the log-line …
Sep 14 2018
Time is one of many tools we authors can use when crafting a story. This said, bending time takes training and skill because it’s one of the toughest techniques to pull off well. Even those who bend time masterfully will have their fair share of critics because most audiences are accustomed to linear structure. This …
Sep 10 2018
Today we’re going to chat about log-lines. Some of you might be wondering if I was trying to give you a heart attack with my title. Maybe you think this feat is impossible. AN ENTIRE NOVEL IN ONLY ONE SENTENCE? Maybe something simple, plebeian and commercially formulaic *flips hair* but ART cannot be forced into a …
Aug 29 2018
Say it with me: world-building is fun. Seriously! It’s the only way—aside from global domination—we will ever get to arrange the world exactly as we want. Don’t like green peppers on your supreme pizza? Banish them! Hate people who squeeze the toothpaste tube from the middle? Declare them subversive enemies of the regime! Yet, some …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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