Jan 29 2013
Fear is always a part of life. We all feel it to one degree or another. Trying to live a life without fear is dangerous. Why? Because there are only two types of people who never feel fear—sociopaths and drugged people. Sociopaths lack empathy and normal human emotions. They don’t feel fear, but they don’t …
Jan 24 2013
The first enemy we discussed, was Approval Addiction. Today, we discuss Psychic Vampires. We all know them and likely are related to more than a few. These are the complainers, the whiners, the neverending-vortexes-of-need, the flakes, the wafflers, the haters, the critics and the bullies. Writing is a unique profession. We are in the entertainment …
Jan 22 2013
This is the first month of a new year and we all have our resolutions in place. But in order to succeed, we need to understand the terrain, the challenges we face. That’s what this series is going to address—Enemies of the Art. And yes, I am blogging five days a week now. My goal …
Dec 10 2012
Rejection sucks. There is no other way of saying it. Of course, the clincher is that rejection is not only part of life, but it is a necessary ingredient to the life well-lived. But, how do we handle rejection in a way that is constructive? A lot of how we handle rejection stems from how …
Nov 30 2012
On some level, I believe all women struggle with guilt, and, when we become mothers, I think the condition only worsens. I was a very different person before I married and had my son. I was always dressed impeccably, had my hair done once a month, and never missed a pedicure or manicure. I knew …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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