Feb 12 2013
There is one failing that will undermine all our efforts, the inability to focus. Years ago, I was on the debate team. I loved debate and spent hours researching, building cases, writing cases, and learning all I could to be prepared. Most of my nights were spent researching thick dusty law books in the downtown …
Feb 01 2013
We have already discussed four enemies of the art–Approval Addiction, Psychic Vampires, F.E.A.R, and pride. What I find so fascinating is how all of these enemies seem to link together, forming a net that can ensnare us, trapping our muse and strangling her. When we are addicted to approval, we are far more likely to …
Jan 31 2013
Life is short and we only have so much time to learn what we need to be successful. Mentors help shorten this learning curve tremendously. Mentors can guide us, give advice, point us to the right resources and books.
Jan 24 2013
The first enemy we discussed, was Approval Addiction. Today, we discuss Psychic Vampires. We all know them and likely are related to more than a few. These are the complainers, the whiners, the neverending-vortexes-of-need, the flakes, the wafflers, the haters, the critics and the bullies. Writing is a unique profession. We are in the entertainment …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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