Oct 12 2012
Today, I want to talk about something that is vital to success. REST. In Western society, we have this warped sense that we need to be productive 24/7. In fact, one of the biggest challenges I face as the Social Media Jedi is that writers believe that, if they are having fun on social media, …
Aug 10 2012
We live in a world that is rushing, rushing always rushing. Always busy, busy, busy. We feel as if every small segment of our lives should be scheduled. In America we glorify the workaholic. Many people even brag about how many years they have gone without a vacation, wearing their stress illnesses like a red …
Jul 16 2012
Got home from Thrillerfest early this morning…as in about 1:00 this morning. Made it to bed slightly before 2:00 a.m. and then The Spawn was up bright-eyed and bushy-tailed at 6:30. So you might have guessed that I feel like I have been hit by a truck. But, I haven’t blogged since last Monday so …
May 14 2012
The Lamb Ranch May 2012 My parents were confused hippies. They both served in the Navy during Vietnam, but despite being military, they grew long hair, loved rock and roll and distrusted the establishment. I think the only real holdover from their hippie days was the music. I grew up listening to Hendrix, Janice Joplin, …
Apr 13 2012
Writers are no strangers to stress. Many of us work full-time day jobs and write, or we balance a family and write, or we balance a family, a day job, and school, and write. There is just so much to keep up with, and few of us are blessed enough to have a secret lab …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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