We needed to grow roots where we would enjoy the most returns for our efforts. In short, authors must break their dependence on social media sites. Sites like Facebook should always be servants of the greater brand…NEVER its master.
Category: Social Media Platform
Jul 22 2016
Is Facebook Dying? What's Killing It?
There is a new trend that is piquing my interest and I think it is going to make a revolutionary change in social media that might even have the power to topple the mighty Facebook.
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May 11 2016
Cyber Bullies vs. Cyber Lynch Mobs—Does Anyone Win?
Humanity has been gifted with this lovely new invention…the internet. For the first time in human history, we can connect and even befriend people all over the world. We can easily research, whether that is for a novel we’re planning or to figure out why we broke out in weird spots after eating pistachios. There …
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May 04 2016
Why Your Author Blog is Stuck & What To DO
Ah the blog. Some of you might perk up at the word. Others? Blog sounds like some radioactive creature that hatched from a meteor and is only there to feed. Feed on your energy, your hopes and your dreams. Many writers start the blog with high hopes, then a few months in? You can’t bear …
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Feb 16 2016
Oh Grow UP!—Unfriending Part 2
To be successful in life we are going to have to play well with others. Yes, what we learned in Kindergarten was pretty much all we needed to know about life. We are going to have to work with all kinds of folks who are a different race, creed, religion or political leaning and we are wise to learn how to navigate differences.
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International Association of Professional Writers & Editors
Featured Books
Rise of the Machines—Human Authors in a Digital Age
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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