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Tag: social media for writers

How to Sell More Books: A Tale of Fishing & Catfishing

sell more books, Kristen Lamb, book marketing, Pexels, Chevanon Photography

How do we sell more books? This is the big question all authors ask (myself included). Obviously, there are countless opinions about how to sell more books, but not all opinions are created equally. Thus, before we hop onto the latest marketing/promotion fad we’re wise to understand why traditional marketing doesn’t sell books. Books are not …

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How to Use Twitter to Connect with Fans & Build a POWERFUL Brand

Last post was some tongue-and-cheek fun pointing out how brands (particularly author brands) abuse Twitter. Today, I want to shift gears and chat some about how writers—actually ALL brands—can use Twitter far more effectively. Currently, too many writers are like Stormtroopers—lots of shots fired  tweets that hit NOTHING. Admittedly, when I got on Twitter (practically when it was invented) …

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8 Ways to Make People on Twitter Want to STAB US IN THE FACE

Twitter used to be my absolute FAVORITE social site. Sure, I had a Facebook account but the real fun was always on Twitter…especially once I created the #MyWANA community so all the writers could socialize. We laughed, talked about all the stuff “normal people” don’t get, and even had parties—*fondly remembers Sharknado Party of 2013*. …

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Targeting Readers: Audiences Have Evolved & So Should Marketing

How many times have we been told we should be targeting our readers, audience, and customers? Am I the only one disturbed by this advice? Targeting seems like it should involve a Predator Drone…or at least a trebuchet. For the record, I imagine many authors would view sales (and targeting) with far more enthusiasm if …

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Fun is for LOSERS! If You Aren’t Miserable, You’re Doing it WRONG!

Today I have on my sassy pants because there’s a messy task ahead. Oh it will be a TON of fun, but messy. We are going to tip over some sacred cows like how fun is evil and misery is awesome. Granted I am from Texas and have heard stories of those miscreants who’ve sneaked …

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