Dec 27 2013
But to spot and nourish the micro-trend, we must be present. Micro-trends can earn us a healthy living. A single writer doesn’t need to sell as many books to keep the lights on as NYC does. Also micro-trends have the potential to grow up to be mega-trends. This is why beginning as an indie or self-publishing can be a good idea for the right author/content.
Oct 10 2013
There are few things more defeating that to a) start off hot and heavy only to write ourselves into a corner or b) invest a month of suffering and sleep-deprivation only to end up with a derailed mess that can never be repaired short of tearing it down to the foundation and starting over.
Apr 02 2013
When we’re first starting out with our blog, we understandably might not be ready to commit any money to the venture. We want to see how this blogging thing works for us, figure out whether we’ll be able to think of topics, and decide on a direction for our blogging voice.
Jan 30 2013
Social media is bright, fun, shiny, and it can also feel like the Chuck E. Cheese from Hell. As writers of the Digital Age we have a much higher chance at success than any writer in history, but we also have more work than any writer in history. And, to make matters worse, spouses, bills, …
Oct 12 2012
Today, I want to talk about something that is vital to success. REST. In Western society, we have this warped sense that we need to be productive 24/7. In fact, one of the biggest challenges I face as the Social Media Jedi is that writers believe that, if they are having fun on social media, …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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