Sep 30 2016
There are two essential components all great writers possess and unfortunately these are highly unnatural abilities. Most of us have to hone and refine and strengthen these skills because they are so counter to human nature. First, most humans run from conflict. Great writers go straight for it. Secondly, most humans really don’t pay attention …
Sep 24 2012
The normal world’s connect to the…inciting incident. Inciting incident’s connected to the…turning point. The turning point’s connected to the…next act….and here’s the bones of your boooooook. Okay, I promise to stop singing…for now :D. Want a way to stand out from all the other writers clamoring to get an agent’s attention? Want to be a …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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