Feb 11 2013
Countless people aspire to be successful writers (The Many), but of all of those, only a small percentage will make it (The Few). Why won’t The Many make it? They get side-tracked and wander in circles in The Land of Good Enough. One of the largest problems with The Many? The Many believe in “Safety, first.” …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
More info →
