Feb 07 2017
My close friend, author and producer Joel Eisenberg is IN PRODUCTION right now. His book series The Chronicles of Ara is being made into a television series and currently he is IN production on “Then Again with Herbie J Pilato” for Decades “—BUSY MAN—yet he took time to be here and give the real digs on what we do…which is why he is pretty epic.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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