Jul 06 2012
Ever get kind of a cool injury, but the story is so lame you can barely stand it the first time, let alone the 20th? I’ve always had a thing with coffee tables. Several have tried to kill me. My theory? There exists a dark underground network of low furniture, baby toys, and steps-of-odd-height seeking …
Jul 04 2012
All serious writers eventually hit a threshold when we know we are now doing something right. We break the gravitational pull of our family and friends who tell us we’re crazy and hit the Trollosphere. The Trollosphere is an invisible layer filled with noxious gas that most of us cannot detect with the naked eye …
Jul 02 2012
I generally like blogging about the larger issues, namely structure, because that is the killer. If the story’s plot is fatally flawed there’s little hope of connecting with a reader. If we need a Dungeon Master Guide, a GPS and a team of sherpas to navigate our story’s plot, then finding an agent is the …
Jun 29 2012
I would wager that most of us do not sit up all night thinking of ways to treat our readers like they’re stupid. Yet, it is a common problem, especially with newer writers who are still learning the craft. All of us can slip into these nasty habits, if we aren’t mindful. It’s as if …
Jun 27 2012
There is a really wonderful book out called Imagine by Jonah Lehrer. Lehrer explores exactly how creativity works. What colors spark imagination? What routines kill it? Can drugs make us more creative? Or do drugs do the opposite? Are we most creative when we are well-rested or sleep-deprived? Are there different forms of creativity and imagination? The …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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