Sep 06 2013
Whether we are writing non-fiction or fiction, this is imperative. There are people out there who have nothing better to do than tear others down. Yes, I’m excited to now be blogging for The Huffington Post. It was a wonderful promotion as NF expert. Yet, a new level, new devil. I can’t moderate comments, and it didn’t take long to get the comment bashing me for using the word “Awesome.”
Sep 05 2013
For those confused, Wordpress has been possessed this week and for some reason published some notes I’d saved in a DRAFT. Sorry for the confusion.
Becoming a non-fiction author has a number of steps. After having written both fiction and non-fiction, I don’t think one is easier than the other. There are unique challenges to both. Yet, I will say that even novelists can benefit from the same tactics employed by good NF authors.
Sep 04 2013
Who is the modern writer? He looks a lot like the retiree on a fixed income, the mom juggling two jobs, or the Stay-At-Home Dad scrabbling for all the freelance work he can get so he has the joy of being with his children. In a corporate culture that frowns on taking vacation (and is often stingier than Ebeneezer Scrooge with days off) how realistic is relying on a traditional conference? The economy is suffering and our money no longer goes as far.
Sep 03 2013
But to spot and nourish the micro-trend, we must be present. Micro-trends can earn us a healthy living. A single writer doesn’t need to sell as many books to keep the light on as NYC does. Also micro-trends have the potential to grow up to be mega-trends. Spreadsheets can’t tell us as much as people can. And, trust me, people have a lot to say. Numbers can’t tell us as much about the future as relationships can.
Aug 30 2013
A large percentage of writers have waited until the kids are out of the home and out of college to begin pursuing their dreams of being authors. They’re also writing books they’d like to read. Romance novels with a sixty-year-old protagonist finding love, not a twenty-two-year-old. Is traditional publishing ready to invest in older writers writing drastically different books?
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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