How do we sell our stories? That is the big question. It is the reason for craft classes and editing and cover design and agents and editors and all the time on social media. And while platforms and covers and algorithms do matter, there is one tried and true way to sell more books. Write …
Apr 09 2018
Platform: What IS It? Why Do Writers Need One?
A platform offers major advantage when it comes to selling books. Before social media, non-fiction authors had an edge. These authors already had an existing audience by the time their books were ready for sale. Novelists, conversely, found themselves relying on a lot of pure luck, prayer, and alignment of the stars. The fiction author …
Apr 05 2018
Branding & The Brain: How Social Media Changes but Humans Never Will
Branding is a word that seems to have one day—POOF—appeared out of the ether. In fact, when I began blogging in 2006 almost no one in publishing used the term. The rare few who did were hard-pressed to properly/clearly define what a ‘brand’ was. In fact, many authorities believed authors didn’t need to be bothered …
Apr 03 2018
Diagnosing a REAL Writer: Do You Have Terminological Inexactitude Syndrome?
Being a writer is the best job in the world, aside from those fortunate enough to be paid to pet kittens or sample new ice cream flavors. But is writing a REAL job? This question has set fire to the entire psychiatric community. Okay, most of them…the ones in my head *turns off fire alarms*. …
Mar 27 2018
The Dangers of Premature Editing: Pruning Our Stories vs. Pillaging Them
Editing is essential for crafting a superlative story. We clip away the excess, delete the superfluous and prune away the detritus to reveal the art. Yet, editing is something we’re wise to handle with care. While lack of ANY editing is a major problem today, editing too much, too soon is just as big of …















