Apr 19 2018
Last time, we talked about how important research is for creating stories readers love. Some genres require more research than others, and mystery happens to be one of those genres. The more we read, watch, and learn, the better we can execute twists and turns and surprises readers can’t get enough of. A great way …
Apr 12 2018
How do we sell our stories? That is the big question. It is the reason for craft classes and editing and cover design and agents and editors and all the time on social media. And while platforms and covers and algorithms do matter, there is one tried and true way to sell more books. Write …
Apr 09 2018
A platform offers major advantage when it comes to selling books. Before social media, non-fiction authors had an edge. These authors already had an existing audience by the time their books were ready for sale. Novelists, conversely, found themselves relying on a lot of pure luck, prayer, and alignment of the stars. The fiction author …
Mar 09 2016
If you are a writer who has a goal of selling books it is wise to remember that audiences are not static. They change. Their tastes change with the times and we need to understand what is “trending” if we want to connect and entertain. Many new writers look to the classics for inspiration and …
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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