Apr 18 2017
I asked you guys to tell me in the comments what you would like me to blog about, so today we are going to talk about the author platform. When do we start? When do we need a newsletter? How do we find time? I think we have reached a point in the new publishing …
Jan 05 2015
I would challenge every artist (or business) to step back and feel. Think about the customer FIRST and ego second. Money LAST.
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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