I would challenge every artist (or business) to step back and feel. Think about the customer FIRST and ego second. Money LAST.
Tag: writing as a business
Jan 05 2015
Sep 15 2014
My father had a genius IQ (was FAR smarter than me), yet died working minimum wage at a bike shop. He’d always longed to be a writer, but that was “foolishness.” It wasn’t a real job. Friends and family often offer the strongest resistance, partly because they love us and mean well. “Don’t you want to learn medical billing? The pay is GREAT!”
Mar 10 2014
We have to remember the distinction between a business and a human being. When humans start “marketing themselves” it drifts into Creepy Land. Bluntly, it makes me feel like I need fishnets, heels and a red light that hides my smile lines. Or maybe I need to take up juggling fire while wearing a costume and swallowing swords.
Aug 20 2013
Now, of course, there is the difference between a “professional writer” and a “published professional writer” and then even a “successful professional writer.” Yet, I assure you if you learn to view yourself first as a professional writer then making your way to the next two levels will come far faster. It’s why I loathe the term “aspiring writer” and encourage titles like “pre-published writer.” Aspiring Writer is fruity-tooty and gives permission for us to be hobbyists and dabblers.
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What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
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About Kristen Lamb
Kristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer. She’s just released her highly acclaimed debut mystery-thriller The Devil’s Dance.
Kristen has written over twelve hundred blogs and her site was recognized by Writer’s Digest Magazine as one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.