Sep 13 2010
Last night I watched the new Star Trek movie directed by J.J. Abrams for the second time. As a writer, stories are my business, so I study them in all forms. Film is a favorite in that it takes far less time and allows me to study the written form in a visual way. I …
Aug 03 2010
Think of it this way, if a guy is holding a gun to your head to take your car, do you really care about the childhood trauma that made him turn to crime? Uh…no. But basically that is what we do to the reader when we interrupt the flow of action to shift back in time and explain.
Jul 20 2010
I created We Are Not Alone to make learning about social media marketing fun. Sort of like when you get a traffic ticket and have to take Defensive Driving…why not take Comedy Defensive Driving? My goal is to change your habits, not your personality. I assume most of you aren’t doing this writing thing until your dream of working in sales pays off. No? No one? Cool!
Apr 02 2010
So you may think the jerk in your writing group serves no purpose, but he does. He is there to rub and rub and rub and rub on you….until you build a callous. Publishing is brutal, and the thicker our skin, the better the chances we survive and thrive
Jan 29 2010
What good is a brilliant novel if we don’t learn the business well enough to survive, let alone thrive? Similarly, what good does learning about finding an agent or even great marketing serve us if our product is crap?
What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.
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