The truth shall set you free. Pretty sure all of us have heard that phrase at one point or another, even though this seems to ignore the fundamental reality that it is human nature to avoid truth at all cost. My last post, Welcome to the Matrix–You Work for Free & There IS NO Payday threw down …
Jan 25 2016
Many of you introverted writer types are totally cringing right now. But if you want others to know what you’ve written, you have to do more than shut up and write. Writing is only half the battle. We have to market it—tell people about it and hope to God they’ll listen.
Mar 21 2012
Image from Street Art Utopia. One of the words writers hear a lot of is “platform.” What is it? How do we get one? How much time do we need to put in on social media for it to count? Do we get time off for good behavior? All good questions, but before I address …
Mar 07 2012
Being the social media expert for writers has been an interesting experience. I recall when I first started teaching social media, most writers refused to use e-mail. I used every shiny thing I could think of to convince writers that social media wasn’t the devil, it was actually going to be the key to our …
Feb 29 2012
Yesterday, one of the commenters asked my thoughts about introverts on social media. At first glance, it seems that social media, social networking and social platform-building is a job made in heaven for the extrovert. Well, yes and no. Actually, each personality brings a unique skill set to the table. The terms “extrovert” and “introvert” …
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What is a brand? A platform? Why do we need one? How do we get one? Better still how can we create a brand with the power of driving book sales and still have time left to do THE most important part of our job? Writing more books.
This book demystifies branding and social media and harnesses the same passion and imagination we authors use to write books, then uses that to locate and cultivate a devoted fan base. The methods taught in this book can weather any technological upheaval, and is virtually fad-proof. The new cool social site might change, but your platform will remain.More info →
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About Kristen Lamb
Kristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer. She’s just released her highly acclaimed debut mystery-thriller The Devil’s Dance.
Kristen has written over twelve hundred blogs and her site was recognized by Writer’s Digest Magazine as one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.