Last week, we talked about the bright side of using metrics. Writers tend to go pale and look for the scotch when someone mentions analytics. Yet, if we don’t ever look to a standard of measure, then we can float around aimlessly, wasting valuable time on busy-work. We have better things to do than focus …
Tag: metrics
Oct 19 2011
Numbers Are Our Friend–Writers and the Wild World of Metrics
Okay, yesterday Literary Agent Rachelle Gardner had a blog post that promptly scared the bejeezus out of a lot of writers. I’m here to help you guys understand that Rachelle is actually on our side, and the idea of numbers should not scare you. Numbers can be a writer’s best friend. They can keep us …
Jan 05 2011
Blogging Part 5–The Counterintuitive Nature of Social Media Influence. Sometimes Up is Down & Down is Up
Welcome to WANA Wednesday, based off my best-selling book We Are Not Alone—The Writer’s Guide to Social Media. Every Wednesday I dedicate this blog to help improve your social marketing skills. For the past month we have been talking about blogging. Everyone seems to be telling writers they need to blog (um…you do), but few …